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SBD Growth Blog
Thoughtful ramblings about sales and leadership topics

2020 forced us to get 'More Better'

22/12/2020

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What did 2020 force you to have to do better? 

In speaking with many of my clients, I am reminded how 2020, while poopy on so many levels, forced many of us to rethink how we do business. What worked in the past didn't work so well now. Or, maybe what wasn't working great anyway was absolutely not going to work anymore. We were given little choice but to critically look at the ways were were comfortable doing business and serving our clients and exercise the part of our brain where we innovate and think of new ideas for old business. 

Personally, I was forced to face what I already knew but hadn't acted on yet - I needed to diversify my client and revenue streams. The training work I was travelling to do was put on 'pause' in March and is beginning to start up again virtually. But.....the unwelcomed slow down in work for the past several months provided me with a great opportunity to rethink, rejig and revitalize how I engage with, and add value for, my current and future clients. 

I am often guilty of spending too much time working 'IN' my business relative to the valuable time I need to spend working 'ON' my business. Since March I have spent quite a bit of time working on my business and you know what? It feels pretty good. The ongoing result of the hard work I am putting in, with a little help from my friends, has me now very excited about 2021.

In those quiet moments of walking the dog and convincing myself to get out of bed this past weekend, I started to take a mental inventory of what 2020 motivated me to do differently (better) that I likely would not have started, or even more likely not finished, if not for this past year of challenges.

Here is what I came up with (so far):
  • New CRM tool (HubSpot -which is awesome)
  • New logo (to be formally launched in January)
  • New website (to be formally launched in January)
  • New newsletter (starting in January)
  • New business cards (even at 54 new business cards are still fun!)
  • Developed several sales webinars (with my business partner at Diversified Operations)
  • Created a Business Development assessment tool for assessing areas where sales people could use some help (with help from my business partner at Diversified Operations)
  • Much clearer concept of the different ways I can add value and I can help my clients
  • New and improved diversified business plan
  • New (and growing) list of strategic  business partners to help serve my clients better (I now have an even greater appreciation for how important collaboration and partnerships are in this line of work)

Further, as I will be creating and delivering more content from my home office, I have invested in some new technology:
  • Web cam
  • Ring light
  • New tea drinking mug (critical)
  • External mic
  • Reading chair in my office (I need to use more)

That's a lot right?!

But really, I had to in order to survive/thrive beyond this year. That's what 2020 did - it presented many of us with the opportunity to adapt. To grow. To be even better at what we do.  To be....MORE BETTER!

I would love to hear how 2020 encouraged you to be more better. Let's hear what you did or are working on!
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Living Above the Line: Encouraging a culture of creativity and innovation (December 9)

12/12/2020

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Hey business leaders: Are people on your team comfortable putting their hand up so to speak and sharing ideas freely?

What are you doing to encourage them to offer up new ways of doing things?

Clients often tell me they wish their team was more creative and developed more innovative ways to solve problems or take advantage of new opportunities. Leaders I work with often feel like the responsibility of coming up with new ideas or solving a current problem rests primarily on their shoulders.

I recall a meeting I had in the fall of 2019 with a large Winnipeg company. They told me one of their biggest challenges was getting employees to share their ideas more openly. Too often in meetings people would shut down an idea by saying things like 'We tried this 10 years ago and it didn't work.'
How often do you hear people say something similar in your organization?
In that meeting we discussed the opportunity to promote an environment that encouraged:
  • Being more open to new and different ideas
  • Team members confidence to explore new ideas
  • Ability to better leverage the knowledge and experience that people have
  • People to think in different and broader ways
  • Encourage people to bring ideas forward/safe to put their hand up
(these are my actual notes of that conversation)

​In my research for this blog post I found a really good article called Good Questions Encourage Creative Thinking by Nagesh Belludi 
https://www.rightattitudes.com/2017/05/23/good-questions-creative-thinking/

​Nagesh shares that creative thinkers ask open-ended, accommodating, and exploratory lead-in questions such as:
  • “I wonder if/why/whether … “
  • “Perhaps we could … “
  • “That would work if/when … “
  • “In what ways can we …”
Wait – don’t these sound like the kind of questions we can ask when, as leaders, we are Living Above the Line? My associate @patlipovski would say these suggestions posed as questions are “Que’gesstions” designed to encourage thought, discussion and engagement.





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​In my quest to seem ‘more’ smarter (trademark), I am going to once again refer to the Harvard Business Review.
https://hbr.org/2019/01/how-to-unlock-your-teams-creativity

In the article, Rebecca Shambaugh refers to the need to ‘facilitate spaghetti throwing’ (I love the reference). She notes that research reveals that an overwhelming majority of executives — 94% — are unhappy with the innovative performance of their company. She further states that leaders need to facilitate experimentation and encourage people to see what sticks and what doesn’t. To do this, leaders not only have to ask people to share outside-of-box-thinking, but to also lead by example.

Lastly, I am going to refer once again to the Forbes article I noted last week (https://www.linkedin.com/pulse/living-above-line-building-succession-plan-scott-donald/?trackingId=xKl1D8e0u04gH4B9naMjiQ%3D%3D).

In her article Three Reasons Why The Best Leaders Ask Rather Than Tell, author Sinive Seely notes that asking opens the door to new ideas and possibilities.

“Asking open-ended questions requires both the leader and their team to dig deep for answers to problems that have no obvious solutions.”

A common theme I see is organizations tending to rely on what worked in the past. This year has pretty clearly shown us that we can’t rely on what may have worked in the past. We are being dragged kicking and screaming into a new pandemic reality that demands we tackle these new challenges head on with new ideas and better ways of doing business. While 2020 has been horrible and devastating on so many levels, I am encouraged by the incredible amount of creativity and innovation we are seeing from people. I have read about and spoken with so many professionals who have come up with new and better ways to run their business, help customers, earn new customers, communicate their message and just do what they do, but do it even better.

Let’s make the best of what we can control. And we can control asking good questions and inviting our teams to share their ideas and suggestions.
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